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Events Marketing Executive

Event Marketing Executive

Contract: full time, permanent

Salary Range: £25,000 - £27,000 DOE

This role will lead the marketing of our wide range of policy and political events. The successful candidate will be using Active Campaign, WordPress, InDesign and Canva on a daily basis and will be creating engaging copy for a public sector audience.

Key Responsibilities

Responsible for creating, distributing, and measuring marketing content, including email marketing, website copy, social media posts and longer form case study content, with the goal of increasing delegate acquisition to events.
Responsible for collating and maintaining a content calendar and metrics report to give an overview of projects across the Holyrood business.
Leading on the development and maintenance of Holyrood’s event website.
Working closely with various teams including sales, event researchers and operations to create and deliver engaging content that produces new revenue growth.
Working alongside the Director of Events and Operations to develop and execute Holyrood Events brand strategies.
Working on ad hoc events, including administration, design and organisation of event space, and sales enablement.

What we are looking for

Education to degree level or relevant work experience in Marketing to a high level.
Proven experience in creating and distributing content across a range of channels – web, email, social media, paid search, white papers.
Experience of working with marketing automation platforms (preferably Active Campaign) and building data segments.
Experience of working with data in a gdpr-compliant way to increase the size of a contact database.
Experience of using Adobe InDesign, Canva and WordPress.
Ability to adapt messaging to different audiences and intent levels.
Understanding of SEO principles and experience of implementation.
Advanced communication and proofreading skills.
Experience working with multiple stakeholders to deliver projects under tight deadlines.
Knowledge of Scottish politics and the public sector (desirable but not essential).

How to apply

We are committed to equality, diversity and inclusion and encourage applications from all backgrounds and communities.

To be considered for this position, please submit a short cover letter along with your CV to hr@dodsgroup.com.

Magazine Designer and Production Manager

Contract: maternity cover from November 2021

Location: Edinburgh

Salary: competitive DOE

Closing date: 30th September 2021

We have a fantastic opportunity for an experienced editorial designer to join our publications team in Edinburgh as a maternity cover, to help produce our fortnightly flagship title Holyrood – Scotland’s award-winning current affairs magazine.

What you’ll be doing

Primarily, you will be responsible the design, production and distribution of the fortnightly title, Holyrood magazine, and its related supplements and inserts. As an integral part of the editorial team, you will work closely with the editor, journalists and publication sales team - managing the editorial workflow, participating in editorial planning, and creating innovative designs for the covers and inside pages of the magazine. You will maintain relationships with print vendors, reviews costs and process invoices related to the editorial products. In addition, you will also regularly produce Holyrood-branded materials for the events and sales divisions.

What we’re looking for

The chosen candidate for this highly challenging role will be an organised, creative designer with a strong magazine-design background. Critically, you will have worked previously as part of an editorial team producing a regular publication (weekly, monthly, etc). Print management or production management experience is also strongly preferred, as this role extends significantly beyond design/layout and includes responsibility for the print process, mailing list and distribution, as well as the costs/financial implications. An interest in politics and current affairs would also be a plus.

Key Accountabilities:

To produce all in-house graphic materials related to the Holyrood brand, including Holyrood magazine, magazine supplements, some client advertisements, event materials, web graphics and promotional materials.
Create illustration yourself wherever possible. You may also commission external photo shoots/illustration under the direction of the Editor, and as assigned budgets allow.
Liaising with relevant departments (sales, journalists and art workers) in order to determine and meet rolling deadlines; producing flatplans and establishing word counts; working closely with the editor on front cover design; producing pages through from layout to final sign-off and upload.
Participating in all editorial planning meetings and contributing suggestions for how to package and structure the content to ensure a compelling and accessible editorial product for our readers.
Communicating and maintaining relationships with all existing vendors and contributors for all Holyrood products (printers, distributors, photographers, illustrators, editorial contributors).

Applicants must have the following qualifications, skills & experience to be considered for this role:

Minimum 3 years’ experience as a designer or art director for a regular, commercial magazine
Highly proficient with the Adobe Creative Suite (particularly InDesign, Photoshop and Illustrator)
A keen eye for detail and a natural flair for designing outstanding layouts and typography
Ability to work to house style whilst also pushing boundaries
Excellent planning, time management and organisational skills and the ability to set deadlines and targets and meet them.
Highly motivated and innovative individual, tackles assignments with enthusiasm and commitment.
Flexible approach to work, with the ability to work on own initiative or co-operatively in teams.
Excellence - Strive to deliver beyond expectations.
Professional - Ethical, honest and respectful
Collaborative – Building partnerships through open communications.

How to Apply

Closing date for this application is 30th September. Applicants need only apply if they have an exact match with the skill sets stated.