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Internal Communications

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Internal communications ease the dialogue between senior management and their employees. Effective internal comms can boost engagement, raise attainment and increase productivity. Every organisation needs to have an internal communications strategy. Join us and take control of your internal communications.


Other events in the series: 

       Digital Communications       Crisis Communications      Social Media Communications      Content Communications

Why Should You Attend This Event?

Every message you produce and send to employees is an internal communication. Managing these messages and campaigns can bring benefits to your organisation. Many organisations struggle to overcome the challenges of communicating with their employees. Losing out on the possibilities that great internal campaigns and messages can bring.

Communication is an evolving art, with new ways of engagement constantly developing. Organisations must ensure that they have an internal communication strategy in place. Understanding the most effective tools for engagement is at the heart of a successful strategy.

Join Holyrood as we explore Internal Communications in 2020. You'll learn from best practice, innovative solutions, and peer to peer interactive learning.

This is part four in our communications series. Explore our other communications events and find out about our series booking discount.

Key Issues We'll Discuss

Internal Communication Strategy

Tone of Voice

Building Trust

Effective Tools for Internal Communications

Latest Research in Internal Communications

Running an internal campaign

Writing Skills


Confirmed Speakers


09:15 Registration and Networking

09:55 Welcome from the Chair

Session 1: Internal Communications in 2020

Latest research and techniques in Internal communications

Good practice in internal communications 

Updating your strategy

Understanding your staff

11:00 Questions and Discussion

11:20 Refreshment Break

11:40 Session 2:  In practice – Workshop sessions to explore some of the key tools in internal communications

Strategy workshop

Interactive session, delegates will workshop an internal communications strategy, showing some of the key tools as well as answering questions and showing you the opportunities, you might not be aware of.

Engagement workshop

Interactive session, delegates will be split into groups to workshop engagement skills, how to get buy-in from senior management and how to engage with staff. 

13:00 Lunch and Networking

13:40 Session 3 – Internal Communications in Action

Case studies, in depth analysis of a case study, organisations from public, third and private sector will be paired with an expert to go through their internal communication experience. The expert will have dived into the data, discussed the learnings with them, and helped them to see what they could do better in future, where their successes were and drawn out the challenges and pain points.

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19 Nov 2020
Central Edinburgh
Reduced Rate
1 place £145+ VAT | Contact us for Multiple Booking Discount (Up to £590 saving)

Voluntary/charitable organisations with an annual income of less than £1m

Standard Rate
1 place £245+ VAT | Contact us for Multiple Booking Discount (Up to £590 saving)

Public sector organisations and voluntary/charitable organisations with an annual income over £1m

Private Sector Rate
1 place £295+VAT | Contact us for Multiple Booking Discount (Up to £590 saving)

Commercial organisations e.g. plc, Ltd, LLP

Book now
Our events are CPD certified. This event is equivalent to 3 CPD points. A certificate is available on request post-event to all attendees.

Please ensure you have reviewed both the Privacy Notice and Terms and Conditions for Delegates before registering.

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The wide range of speakers, combined with a varied selection of workshops, means that everyone will find something that is relevant to their organisation's needs, and the broad appeal of the agenda provides a great mix of people for networking and sharing ideas across sectors.

Paul Stones, Depute Head, Mariner Support Service Feedback from delegate, who attended Holyrood's Learning Through Technology 2017 event
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