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Crisis Communications

Duct Tape Crisis

Emergencies don’t arrive with advance notice. That's why every organisation needs a practical and effective crisis communications strategy. A crisis communication plan will help you take control of the situation and limit the damage.

 

Other events in the series: 

       Digital Communications       Internal Communications      Social Media Communications      Content Communications

Why Should You Attend This Event?

It's important to take control of a crisis and manage it from the outset. That way you can keep the public safe, protect your organisation and limit damage to your brand.

In the UK we have seen crisis events ranging from extreme weather through to cyber attacks and management scandals. How would you cope in your organisation?

Join Holyrood as we explore crisis communication in 2020. You'll learn from best practice, innovative solutions, and peer to peer interactive learning.

This is part three in our communications series. Explore our other communications events and find out about our series booking discount.

Key Issues We'll Discuss

Crisis Strategy

Gaining Control

Building Trust

Effective Tools for Managing a Crisis

Latest Research in Crisis Communications

Understanding the Crisis

Proactive Versus Reactive

Brand Building 

Confirmed Speakers

Agenda

09:15 Registration and Networking

09:55 Welcome from the Chair

Session 1: Crisis Communications, The What, The How, The Why

  • How to communicate in a crisis
  • Protecting your brand in a crisis
  • The GCS PRIMER framework
  • Successful message management
  • Updating your strategy

11:00 Questions and Discussion

11:20 Refreshment Break

11:40 Session 2:  In practice – Workshop sessions to explore your Crisis Plan

Strategy workshop

Interactive session, delegates will workshop their crisis strategy, showing some of the key tools, how to understand your key stakeholders and how to train your spokespeople and plan internal communications in a crisis.

Media workshop

Interactive session, delegates will be split into groups to workshop how to effectively communicate with the media during a crisis. This session will lead to a crisis simulation where groups will workshop the skills they have learnt on a 'live' crisis. 

13:00 Lunch and Networking

13:40 Session 3 – Crisis Communications in Action

case studies, in depth analysis of a case study, organisations from public, third and private sector will be paired with an academic to go through their crisis communication experience. The academic will have dived into the data, discussed the learnings with them, and helped them to see what they could do better in future, where their successes were and drawn out the challenges and pain points.

Get in Touch

Book now or or call Laura on 0131 285 4457

If you have an inspiring case study or a project that you think is relevant, please do not hesitate to get in touch. We are always on the lookout for new speakers. 

Contact us directly to find out more about our series booking discount. Book multiple events in the series and save up to £590. 

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Date
10 Sep 2020
Venue
Central Edinburgh
Cost
Reduced Rate
1 place £145+ VAT | Contact us for Multiple Booking Discount (Up to £590 saving)

Voluntary/charitable organisations with an annual income of less than £1m

Standard Rate
1 place £245+ VAT | Contact us for Multiple Booking Discount (Up to £590 saving)

Public sector organisations and voluntary/charitable organisations with an annual income over £1m

Private Sector Rate
1 place £295+VAT | Contact us for Multiple Booking Discount (Up to £590 saving)

Commercial organisations e.g. plc, Ltd, LLP

Book now
Our events are CPD certified. This event is equivalent to 3 CPD points. A certificate is available on request post-event to all attendees.

Please ensure you have reviewed both the Privacy Notice and Terms and Conditions for Delegates before registering.

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The wide range of speakers, combined with a varied selection of workshops, means that everyone will find something that is relevant to their organisation's needs, and the broad appeal of the agenda provides a great mix of people for networking and sharing ideas across sectors.

Paul Stones, Depute Head, Mariner Support Service Feedback from delegate, who attended Holyrood's Learning Through Technology 2017 event
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